The Icon. The benchmark. The car that pioneered the “sports sedan” segment since the beginning. If you’re looking for a medium-sized four door, you’ve probably considered this car. So we set out to see if it’s still defining the class.

The list of competitors for the 3 Series BMW covers nearly every carmaker in the business. At some point someone’s going to make a better car… right? Like the 911 for Porsche, the 3 Series is the car that defines its label. It has to sell well. It has to be lusted after. And it has to come in 8,000 variations and a rainbow of prices. We picked the cheapest and it was still a $35,000 car.

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So far so good. But all that hype is a lot to live up to.

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